Bitcoin Use-cases: Turning Bitcoin, Cryptocurrency, and the Blockchain into a Fully Functional Peer-to-Peer Internet
A lot of non-Bitcoin investors and people with little knowledge of Bitcoin are freaking out right now about the fall of Bitcoin’s value in the last 24 hours due to China forbidding deposits into their main Bitcoin exchange. I’m actually kind of excited about it, because I think of Bitcoin as more a protocol than […]
Read more...Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook
I shared earlier on this blog the benefit of using a personal, “Public Profile” on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. I encourage each of my clients to, when they have the choice, choose the public profile over the Fan Page for personalities in the company […]
Read more...First the PC. Second the Web. Third the Cloud. And Now…The Chain – Why Bitcoin is Not Just a Currency – It’s a Platform!
What if you could transfer stock to another individual, without a stock broker or stock certificate? What if you could sell your home, without a real estate broker or deed? What if you could sell your car without need for a title or vehicle registration? That’s the concept of the technology behind Bitcoin, and why […]
Read more...How Your Cub and Girl Scouts (and Youth) are Being Cheated in the Personal Manufacturing Era
Our youth are in for a wake-up call when they grow up. Gone will be blue-collar work. Gone will be factory and manual labor jobs. Gone will be construction and mechanical jobs. The fact is, machinery, robotics, and computer programming are replacing all of this, in favor of devices average families can buy and set […]
Read more...The Perfect Use of Custom Audiences Through Facebook Ads
Custom Audiences are a terrific way to build Facebook ads that convert and bring strong traffic back to a site. The way they work is this: You have an email list You import that email list into Facebook’s Power Editor Facebook matches those emails with Facebook users that also use those emails You target ads […]
Read more...YOU Get a Free Book! And YOU Get a Free Book! How to Use and Make Money Using Facebook Ads
I mentioned last week that I was launching a new webinar on Facebook ads. In this webinar I’m going to be showing you one of the biggest questions I get in my consulting and coaching for my clients – how you can MAKE money instead of SPEND it on Facebook ads! From my experience, so […]
Read more...How to Optimize Your Facebook Ads for Event Conversions on Eventbrite
In preparation for my upcoming webinar on Facebook ads, I felt I would be a hypocrite if I did not use some of the strategies I’m teaching in the webinar on my own event for the webinar. In searching Google, I couldn’t find any good solution listed, but I did figure out a way to […]
Read more...Are YOU a Social Asset to Your Company? Are Your Employees?
One of the things I talk about in Google+ Marketing For Dummies is the importance of getting your employees and brand loyalists involved in social media. This is something I’m seeing has more and more importance with the emergence of Google Authorship and the affect a public profile on Facebook has for individuals. The truth […]
Read more...ANYONE Can (and Should) be a Marketer! My New Business and Focus
About 7 years ago I was sitting in a full-time job, developing software as a senior engineer for UnitedHealth Group. I loved writing software, and began writing a few tools on the side just for the fun of it. I couldn’t build an audience though! I was stuck – great software, with nowhere to go. […]
Read more...In the Collaborative Economy, Are Local Classifieds in Trouble?
I’m a big fan of my friend Jeremiah Owyang’s principle of “The Collaborative Economy.” The principle is thus (yet very hard to explain unless you actually experience it): the trend in social media, up to this point, has been the sharing of virtual content, goods, and services through close friends and family on social networks […]
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