Generation Y, those that grew up with the web and many of which probably know of no life without it, is prime target for those looking for fresh blood in the Job Marketplace. It is this generation that is just entering the marketplace, and which Employer after Employer is fighting to gain access to. These are the founders of Facebook, the latest entries to the Google workforce, and the future of Microsoft. These are those that will shape the ideas of our future. Just recently, Brazen Careerist, a site targeted towards Job Seekers, became one of the first to jump at this market by building an entire Social Network targeted towards the Generation Y Job Seeker.
Brazen Careerist hits all the points that Gen Yers love. Being a much more open audience than their older peers, the site focuses on this fact, bringing attention to a Facebook or Twitter-like stream. The first question it asks you is, “What are you thinking?”, a question the Gen-Y audience is likely to be more than willing to share with employers. The entire site integrates well with Facebook Connect, Twitter, LinkedIn, and other networks, enabling users to share across multiple networks, import from their favorite sites, and discuss the ideas their friends are sharing.
In my early 20s, working for startups such as Freeservers.com, and OneGreatFamily.com, I was known as the idea man. At the time I didn’t have that much experience, but, being the entrepreneur that I am, I always had an idea that I was sharing. I think you can still see this today on this blog, Twitter, and Facebook.
Brazen Careerist helps to highlight the less-experienced workers’ way of thinking by enabling thoughts, and ideas to be shared and discussed. For an idea person such as myself, this service is a God-send in empowering the truly innovative minds of our society. At the same time it is a great tool for employers to discover those bright minds, as, one of the first questions most employers ask in the interview process is “Tell me about yourself”.
Let’s face it. LinkedIn is for old people. It has hardly innovated over the years. While still a great network for the Gen-Xers and more experienced workforce to network, it is just too hard for a new employee entering into the workforce to get the most out of such a site, especially in a group of people so willing to share information about themselves. The new Brazen Careerist takes the LinkedIn Resume, but adds to it the ability for each potential employee to truly express themselves in a way history just hasn’t manifested yet. In a much more open workforce it seems suitable a new entrant into the networking marketplace came forward.
If you’re one of these Gen-Yers looking to gain an edge with your peers and potential employers, Brazen Careerist is the perfect tool to accomplish that. I encourage you to check it out and let me know what you think in the comments. You can also “fan” me there at http://www.brazencareerist.com/profile/jesse-stay.
