platforms – Stay N Alive

The Blockchain and the "All for One, One for All" Demise of the Centralized Server

It’s amazing how history repeats itself. Internet history began with the conception of room-filled mainframe computers and “nodes” that would connect directly to the mainframes relying solely on the power of the central mainframe to get their signal and perform various tasks sent to the mainframe. Then came the PC era – an era where every person could have their own computer, and the processing power occurred on the same machine as the display and input device. Following that came the Internet, or World Wide Web, which combined mainframes and servers with personal computers. With the internet, mainframes and servers could be used to connect PCs, all over the world, in a distributed network of various servers all communicating with each other, and relaying information back to the client, the PC.

With the Cloud, we’re back to relying on servers, and we’re relying more on central data storage and processing more than ever before, just like the days of the mainframe. The only difference is our current “dumb terminals” can also cache pieces of information and perform mini processes to reduce the need for internet bandwidth in the process. All of that is about to change though with “The Chain” era as I call it, cryptocurrencies, and blockchain type infrastructure. In this era, we’re moving from lots and lots of servers all over the world, to one single server, distributed across multiple clients (or terminals) all doing their fair share of the processing.

With Bitcoin, I’ve talked previously about the power of “The Blockchain”, a global, worldwide accounting ledger that gets audited over and over again by a massive network of peer-to-peer computers, or “miners” to verify the chain has not been corrupted in any way. This network, as I stated earlier, when put together as a whole, is more powerful than the top 500 supercomputers in the world, combined. The network was designed this way.

In Satoshi’s whitepaper where he proposed the Bitcoin protocol, he suggests “as
long as a majority of CPU power is controlled by nodes that are not cooperating to
attack the network, they’ll generate the longest chain and outpace attackers”. As a result, it’s to Bitcoin’s benefit to have a very large pool of honest miners, preventing the possibility of another majority outnumbering the honest miners and providing a false version of the blockchain. This makes for a very, very large public “server”, with lots and lots of computing power, that anyone, and anybody can rely on without the need for central companies, corporations, and even governments in many cases to provide that service with their own powerful servers. In many ways it means it’s near impossible to “lie” or “spoof” inside this type of network!

Imagine the opportunities this opens up. Server resources, DNS, hosting, and even storage servers are no longer a necessity. Instead we can all rely on “The Chain” to access this information. If I own a domain, that record exists on the Chain and the Chain can verify I own it, and any IP information that comes with it when a browser makes a request for that domain. Perhaps IP addresses will no longer be needed at all with the Chain – after all, servers won’t be necessary and I really believe this massive network could be used for storage as well. So maybe your browser also gets knowledge of another key on the chain that contains the content of the webpage.

Of course, all this is theory, but the implications are evident. I’m still weeding out how a lot of this could work in my mind, and so are many, many others. The potential is there though, and we already have the largest supercomputer on the planet that we could be using – the Blockchain used by Bitcoin – we just need to come up with new ways of using it (and many are), and identify the flaws so that we can either fix them, or come up with a new protocol without those flaws. One thing’s for sure in my mind – centrally-controlled servers, in the future, will no longer be necessary. Instead, we will all rely on a massive, P2P network of some sort – be it Bitcoin and the Blockchain itself, or some other open and distributed cryptocurrency model adapted to allow this stuff.

The collaborative economy doesn’t apply just to goods and services. It also applies to technology.  The future will be less of a “one-to-one” or “one-to-many”, and more of an “all-for-one”, “one-for-all” model where everyone benefits that participates, and there is no fraud in the process. In the coming weeks and days I’ll share some potential use-cases for this Chain to further show some of its potential. What other use-cases can you come up with using the Chain?

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Paypal Launches "Embedded Payments" Platform for Easy Integration Onto Any Website

Today at the Paypal X Innovate 2010 Conference Paypal, in a demo with the social shopping cart payments provider, Payvment, announced in a live demo their new “Embedded Payments” platform.  The platform, at least according to the demo, allows developers, by just copying and pasting, to place a simple “Pay with Paypal” button into any app or website.

Paypal also demoed an integration with GigaOm, allowing premium content to the readers of the site, enabling GigaOm to charge for premium content.  The demo implied the integration was very simple and easy to implement.

We are in a new era of APIs.  We’ve gone beyond the era of backend, REST-based APIs that you have to write communications code to pull the data and then formulate the front-end to look the way you want.  We’ve now moved into an era where implementing someone else’s platform is as simple as “copy” and “paste”, and nothing more.

Facebook has done something similar with their “Social Plugins” platform, launched earlier this year at their F8 conference, and that was preceded with Twitter‘s “@Anywhere” platform, each one allowing simple copy and paste into the view of any website or application.  I’ve talked about the Building Block Web – Paypal has just entered the View component of the Building Block web.  This is a very useful move by Paypal and I can’t wait to start playing with it!

Mobile, Tablets, and the Need for an Extended E-Reading Experience

Imagine buying a book from the book store and only being allowed to use a yellow highlighter to highlight that book and not being able to add any notes as you read it.  Seems pretty ridiculous, doesn’t it?  Yet we’re forced into that with today’s default readers on devices such as the iPhone and iPad, or even Amazon’s Kindle or many readers on Android devices.  Right now when you read books, you’re forced into the experience the manufacturer of the device you’re reading on has decided they want you to experience.

On the iPhone and iPad, we’re provided with iBooks, a beautiful reading experience and great store to go with it that will even let you import PDFs and ePub-formatted books and documents.  However, for the static content we read on these devices, we’re stuck with only the ability to highlight in the colors they give us, copy, select, and a limited set of features to extend that reading experience.  What if I want to draw a picture on the book?  What if I want to add a text note?  What if I want to share the text I just highlighted to Facebook?  The same goes for other devices like the Kindle, and even Android, and I bet the same for upcoming Windows smart phones.  It has been this way on PDA Readers since Palm and Handspring even.  The reading experience on these readers of static, published content simply isn’t extendible, and it hasn’t evolved much in ages.

We need a Reader that has an API attached to it.  The API should tie into the highlighting, the selecting, the turning of the pages, the rendering of the content, the bookmarking, and more, so app developers can alter the reading experience beyond what comes with the device.  I’m talking about a plugin-type architecture for Reader apps that render static content.

Currently just about all modern web browsers support plugins.  If I want to render a website in a slightly different manner than what the website owner intended for my personal uses, I can do so, and it sticks to my browser and my browsing experience.  Currently, in Gmail I use Rapportive to provide more information about the people who are e-mailing me.  It uses a simple browser plugin that reads, identifies, and alters the content of Gmail in a manner that is relevant to me, in a manner that the makers of Gmail probably never considered (nor did the makers of my browser).

Imagine as you’re reading a book, being able to pull in the relevant Tweets of other people reading that book at the same time.  Imagine being able to share bits about what you’re reading with your Twitter and Facebook friends.  Imagine reading a book, and having it automatically notice your Facebook account, it reads information about you from that Facebook account, and it alters the content of the book based on who you are, perhaps even bringing you into the experience.  Imagine the ramifications of this for Text Books that can learn about you as they present information you can learn from.

Currently we’re reinventing the wheel over and over again as developers create new mobile apps that recreate the reader experience in various ways.  My publisher, O’Reilly, for instance, is creating individual applications in the app store just so they can have more control over the publishing experience for their books (at least I’m guessing that’s why they do it), and their readers get the experience they want to provide. (search for “FBML Essentials” in the app store to find my book)  What would happen if Apple instead provided the basic reader, and O’Reilly could then provide just the extension necessary for that basic reader to customize the experience for their readers.

By extending the basic book reader on mobile and tablet devices, I think we’ll see a new revolution in the way books are published that print books simply cannot provide.  It’s time we break out of the static book reading experience and provide an open, extendible experience that any developer can use to alter the way your books are presented to you, and at the same time you, the reader get to choose the best way you want to read that book.  This is the future.  This is the future with no log in button I talked about earlier.  It’s the Building Block Web, applied to books.

I wonder if Kynetx could power such an experience.

The Coolest Thing I Saw at Chirp? It Wasn’t the Twitter Platform

Amongst all the amazing things being launched at Twitter’s Chirp developer conference: @anywhere, User Streams, New developer Terms, Ad Platform Announcements, and more, nothing truly got me excited in a way that said, “this is the future”.  True, User Streams will save me thousands.  @anywhere is very convenient.  None of them are “change the world” breakthroughs though.  Let’s face it – Twitter, with the exception of real-time (until next week), is playing catch up with Facebook.  However, there was one thing that caught my eye as “game changing”.  That was today, when Loic Le Meur of Seesmic introduced to me his plugin platform for Seesmic desktop.  Here’s what it does:

Basically, Seesmic has enabled an entire Silverlight-based platform for developers to completely customize the entire experience of the Seesmic desktop.  From the streams, to being able to integrate your own photo service, to enabling link parsing and shortening in your own way, to even altering and integrating with the search box, developers have full control of the entire desktop environment for customizing not just your Twitter experience, but your Facebook, LinkedIn, Myspace, or even open environments like Status.net and any environment you choose.  Loic talked to me about a potential Youtube client targeted towards just viewing and finding Youtube videos through the browser.

The great thing is that this is all user-targeted.  Each install is packageable in developers’ or brands’ own skin, in whatever logos or colors you like.  Developers can even specify what plugins get installed as part of the package.  Once the user downloads the initial install, users can then download and modify additional plugins to customize it for their own experience.  The entire experience is win-win for both developers and users!

In one fell swoop, Seesmic has gone from being a desktop client for Twitter, to an entire platform that not only encompasses Twitter, but also Facebook, and potentially Myspace, LinkedIn, Youtube, Status.net, and more.  This is the “core” I was talking about last week, and Loic has embodied the spirit of it all.  I can’t wait to see what developers do with this, and probably in close tie with Kynetx, it’s the most amazing thing I’ve seen since the Facebook Platform launch.

Developers can get started at http://platform.seesmic.com.  The platform is based on Microsoft Silverlight.  Don’t like Silverlight? Write your own environment (Google Gadgets?) as a plugin for developers to write for!  This is amazing stuff – I’m so excited to see what happens, and when we’ll all be meeting for the first Seesmic Conference for developers.

Wanna see it in action?  Check out Scoble’s interview with Seesmic founder, Loic Le Meur here.

Live Blogging the Web 2.0 Expo: Yahoo Announces Y! OS #web20expo

Picture 8.pngYahoo’s keynote proved very interesting. In it they announced a new technology they call, Y! OS. This technology is to be the beginning of a new Open, Social Strategy for Yahoo, and with the technology, as they term it, they are “Re-wiring Yahoo”.

Starting today, Yahoo is opening up the beta for their Search Monkey platform, which is to be a new way to organize and format search results. He showed some interesting formatting of search results with reviews, descriptions, etc.

According to them, Yahoo’s open strategy is about opening up all the properties of Yahoo. First of such will be an Application platform. They will be socializing all of their properites, unifying the user profiles, and integrating the ability to add “applications” across all Yahoo properties and apply Social properties to those applications.

According to Yahoo, they are “Not creating ‘yet another social network'”. Yahoo does not view “Social” as a destination. It should be an integrated environment. He showed some examples of integration within the Yahoo mail environment, showing a way to pop up messages most relevant to the individual through the Social Graph. Taking Yahoo portable will also be an integral part of this.

Yahoo says that later this year the first version of Y! OS will be delivered. This will include the beginning of Social Graph and Application Development platform, and an entirely new dimension of developing applications at Yahoo will become available.

This is huge news for Yahoo – it puts them up at par with Google and Facebook, and will change the way you use the internet as you know it. Expect to see more from Google along these lines in the future – I believe the iGoogle OpenSocial integration predicts this. With Yahoo as a part of the OpenSocial foundation, I expect them to integrate OpenSocial as part of this, and move to a fully social strategy. I’m very excited for this announcement and look forward to Y! OS to come into play at the end of this year.