Your Constantly Evolving, Constantly Changing Social Media Plan
When I was younger things were simpler. TV, Print News, and when the internet, even websites would remain pretty static. My, how things have changed! In a world of “Generation Me”, with Millenials being raised on the internet and using technology and social media for most of their lives, marketing, and technology is so much […]
Read more...YOU Get a Free Book! And YOU Get a Free Book! How to Use and Make Money Using Facebook Ads
I mentioned last week that I was launching a new webinar on Facebook ads. In this webinar I’m going to be showing you one of the biggest questions I get in my consulting and coaching for my clients – how you can MAKE money instead of SPEND it on Facebook ads! From my experience, so […]
Read more...How to Optimize Your Facebook Ads for Event Conversions on Eventbrite
In preparation for my upcoming webinar on Facebook ads, I felt I would be a hypocrite if I did not use some of the strategies I’m teaching in the webinar on my own event for the webinar. In searching Google, I couldn’t find any good solution listed, but I did figure out a way to […]
Read more...Are YOU a Social Asset to Your Company? Are Your Employees?
One of the things I talk about in Google+ Marketing For Dummies is the importance of getting your employees and brand loyalists involved in social media. This is something I’m seeing has more and more importance with the emergence of Google Authorship and the affect a public profile on Facebook has for individuals. The truth […]
Read more...ANYONE Can (and Should) be a Marketer! My New Business and Focus
About 7 years ago I was sitting in a full-time job, developing software as a senior engineer for UnitedHealth Group. I loved writing software, and began writing a few tools on the side just for the fun of it. I couldn’t build an audience though! I was stuck – great software, with nowhere to go. […]
Read more...In the Collaborative Economy, Are Local Classifieds in Trouble?
I’m a big fan of my friend Jeremiah Owyang’s principle of “The Collaborative Economy.” The principle is thus (yet very hard to explain unless you actually experience it): the trend in social media, up to this point, has been the sharing of virtual content, goods, and services through close friends and family on social networks […]
Read more...The Future of Local News WILL Disrupt Facebook
I am often asked, “will Facebook ever go the way of MySpace?” The truth is Facebook has been very good, like it or not, at not looking at current users’ needs, but instead anticipating the needs of future users, therefore fixing the Innovator’s Dilemma and ensuring their survival. There is one thing Facebook is overlooking […]
Read more...Sample Proposals for RootsTech Presentations – Which Would You Choose?
I’m putting together a proposal for a presentation or two at RootsTech, a conference put on by FamilySearch.org around family history technologies. The focus will be on Social Media. I have a few ideas – what else do you think would be interesting in terms of interesting uses of social media for family history? Opening the […]
Read more...Ok.com – The Perfect Movie Resource for Parents (Read This for a Free Kindle Fire!)
My friends at Ok.com have given me a Kindle Fire to give away to one of my readers in the Staymates community on Facebook. All you need to do is join Ok.com, share this article with your friends, and join the Staymates Facebook group. I’ll take it from there! See below for details… As a […]
Read more...SEO Link Farmers/Scammers are a Fraud – Don’t Take Their Money
This is the response I get when questioning an “SEO Expert” wanting me to get paid $50 per link for posting links on my Google+ profile. Seriously, who, of any klout takes these guys’ money? These guys are the scum of the earth – don’t take their business: I’ll give him some SEO… Here’s how […]
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