Facebook Questions as a Strategy – Answering Questions for Your Brand
Image via Wikipedia In the last few weeks Facebook has been slowly rolling out a feature that, while not exactly new in concept, I think gives businesses and brands another opportunity to think strategy surrounding their Facebook efforts. The feature is Facebook Questions. The feature is pretty much a re-release of Facebook Polls (see my […]
Read more...Comcast, Where’s the Block Button for My TV?
Around College Football Season every year my family bites the bullet and orders cable for several months in order to both take advantage of the latest Cable deal, and allow us to see my two Cougars (University of Houston and BYU) try to make it to a Bowl game. Every year we get a digital […]
Read more..."Be a Mormon!" – Making Things Go Viral
I’m sharing this partly because I’m excited Mormons were mentioned (I am in charge of much of the social technology integration and strategy for the LDS Church as one of the many things I do), but also because there’s some truth to it. As Mormons, we get Marketing and Social Media, but I argue it’s […]
Read more...Mobile, Tablets, and the Need for an Extended E-Reading Experience
Imagine buying a book from the book store and only being allowed to use a yellow highlighter to highlight that book and not being able to add any notes as you read it. Seems pretty ridiculous, doesn’t it? Yet we’re forced into that with today’s default readers on devices such as the iPhone and iPad, […]
Read more...The Art of Ignoring. Why @XboxSupport Convinced Me to Leave Microsoft.
There is such a thing as too much Social Media. I’m talking about the art of ignoring. We see accounts such as @comcastcares and @richardatdell and various other accounts on Twitter that do an excellent job at handling customer support and actually gaining, as well as retaining customers as a result, all while maintaining a […]
Read more...Facebook-hosted "Pages" are No Longer Necessary – Here’s Why
Social Media Examiner shared some advice I gave on their Facebook Page recently regarding the warning about Facebook “boxes” being removed from Facebook Pages in the next week. The reminder was met with a lot of concern from subscribers, who had grown attached to the ability to customize the look and feel of their Facebook […]
Read more...Google Reader is Behind the Times – Here is What They Can Do to Fix That
As anyone who knows me can attest, I’m a huge Google Reader user and fan. Despite users like Robert Scoble and others declaring RSS Readers dead, I still find utility from being able to finely adapt my reading experience by selecting what I want to subscribe to on the web. As a blogger, it’s one […]
Read more...Sources Confirm Location of Twitter’s Utah Data Center
It’s pretty much confirmed at the moment. Twitter, according to just about every employee at SEO.com and the people running lines to the building, is building their Salt Lake City-based hosting facility in the old Linux Networks offices right next to SEO.com in Bluffdale. Shortly after my last post about the new job opening in […]
Read more...Twitter Opens Up First Job Opening for its Utah Data Center
Just a few days ago, Twitter announced it was opening a new data center in Salt Lake City, Utah in order to expand its ability to accomodate its ever growing user base. The announcement was still somewhat vague, not specifying much about how many local jobs would be available and where in the Valley the […]
Read more...Texas Proves Once Again Everything is Bigger, Even on Facebook
If you ask which State is biggest on Facebook, at least if you ask a Texan, the winner would be Texas. Today at about 11:30pm Central, the Facebook Page, “I bet Texas can get 1 million fans before any other state.” did just what it set out to do – it became the first Facebook […]
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