Comments on: How to Fix Your Personell Issues on the Sales Floor

By: uncle_jesse

uncle_jesse — Fri, 14 Sep 2007 22:55:44 +0000

Anonymous, wow - I feel as though I hit a nerve with you. I'm not sure the reasoning behind your logic either. The average user at an Apple store I would argue is smarter than that at “any electronics store”, so I would argue why not put these nerds to good use? The commissions go out anyway. I was expecting a simple “thank you for the tip! I'll take that into consideration!” Oh, and why hide your identity?

By: uncle_jesse

uncle_jesse — Fri, 14 Sep 2007 21:55:44 +0000

Anonymous, wow - I feel as though I hit a nerve with you. I’m not sure the reasoning behind your logic either. The average user at an Apple store I would argue is smarter than that at “any electronics store”, so I would argue why not put these nerds to good use? The commissions go out anyway. I was expecting a simple “thank you for the tip! I’ll take that into consideration!” Oh, and why hide your identity?

By: Anonymous

Anonymous — Fri, 14 Sep 2007 14:59:33 +0000

There is no reason behind your logic. If any commission were given, extra pressure would be put on the customer to buy. It would deviate from Apple's vision of its store experience. And if commission were granted based on pure quantity of sales, the cashier would only be half-way listening to you since they would be mindful of their NEXT customer. What if your question DID take time to answer? Then the associate would be frustrated because they'd really rather be paid then sit around answering your question. Furthermore, sometimes “simple” questions are not that simple. Many times a simple question may take longer than the customer expects to answer based on the amount of options he/she has. And in terms of those “fellow geeks standing around in the store talking about iPod hacking experiences”, there is no benefit to that for Apple since none of that information could be discussed about with the customer.

Sure…your logic COULD apply to almost any electronics store. But the Apple Store isn't just “any electronics store”.

By: Anonymous

Anonymous — Fri, 14 Sep 2007 13:59:33 +0000

There is no reason behind your logic. If any commission were given, extra pressure would be put on the customer to buy. It would deviate from Apple’s vision of its store experience. And if commission were granted based on pure quantity of sales, the cashier would only be half-way listening to you since they would be mindful of their NEXT customer. What if your question DID take time to answer? Then the associate would be frustrated because they’d really rather be paid then sit around answering your question. Furthermore, sometimes “simple” questions are not that simple. Many times a simple question may take longer than the customer expects to answer based on the amount of options he/she has. And in terms of those “fellow geeks standing around in the store talking about iPod hacking experiences”, there is no benefit to that for Apple since none of that information could be discussed about with the customer.

Sure…your logic COULD apply to almost any electronics store. But the Apple Store isn’t just “any electronics store”.