When it comes to Facebook Ads, imagery is everything. If there’s anything that will cause a follower to stop and engage, its an eye-catching image. Using the right images could greatly impact the success of your ads and improve the cost per click!

Here are five pointers on creating B2B Facebook ad images that we can guarantee will improve your results:

  1. Use a dark background
  2. Make a clear call-to-action
  3. Show scenic/exciting locations in your images
  4. Include Infographics/charts/data
  5. Only use very clear fonts (sans serif)

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