You’ll Always Hear it First on Google+

I’m starting a new experiment. From now on every post I make to will originate on Google+. This goes in line with my earlier post where I suggested that the Blogging landscape is significantly changing, and the blogs that want to survive will need to embrace social means of publishing and discovery. You’ll recognize this trend immediately as you visit my blog and see the ability to automatically share the articles you read on to Facebook, and today I’m going to continue that trend with the strengths that Google+ provides.

The Power of Google+ Circles

One of the coolest features of Google+ is the ability to not only target posts by Circles and groups of people, but also the ability to send updates to specific email addresses and people. This opens up the ability for some really cool hacks. For instance, want to archive a post? Send it to your Evernote email address (Evernote allows you to send content to an email address and it archives right inside Evernote).

For all future posts on I’m going to use this same hack. One of the advantages to hosting on is that I can post to an email address, and it will post automatically to the blog. I’m going to set it to save my posts as a draft so I can go in afterwards, add links and pictures, etc. But you’ll immediately receive updates on Google+ the minute I hit share. All other social networks will have to wait for the blog post to go live because I’ll need a link to share those with.

The Best of Both Worlds

Now you can get the immediacy of Google+, while at the same time getting the RSS Feeds, and customized interface of the blog. If you want to subscribe via Google+, you can subscribe via Google+ (Go to to subscribe). If you want to subscribe via RSS, or receive updates to posts via Facebook or Twitter, you can go to I still have a home base, and you have the option of getting real-time updates via Google+.

So come follow me on Google+ if you want real-time updates from the blog, or subscribe right on the blog – it’s your choice.

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Jesse Stay has been a pioneer in the space of social media marketing since before it was called "social media marketing". Originally a software developer, Jesse built a tool called which helped brands like Pepsi, Brittany Spears, and MC Hammer grow their social media presence, and before he knew it brands were coming to him for help to grow their presence in very unique ways. His tool was featured on almost every tech blog and even mainstream news sites like New York Times, Techcrunch, and Mashable. Jesse also spent a brief period working FOR Facebook, Inc., helping them to build out their documentation to help companies integrate Facebook Connect into their websites and mobile apps. Jesse took his skills and helped the LDS Church kick off most of its social media programs. While there he helped launch the award-winning "I'm a Mormon" marketing campaign with global reach worldwide in the millions of views and followers. Jesse established new global programs at the Church to further grow its reach amongst both members and non-members of the Church, working with every department of the Church, also including entities like the Mormon Tabernacle Choir and Brigham Young University. He also helped the Church navigate its voice and presence during the Mitt Romney Presidential campaign due to the significant attention the Church was getting at the time. He established the social media advertising techniques and strategies employed at Deseret Digital Media growing over 20 million fans across their news properties in just 6 months, and was featured on AdWeek for his success. As founder and Principal of Stay N Alive, Jesse has developed very unique techniques in social media advertising to help organizations grow presences, within months on minimal budgets, into hundreds of thousands of highly relevant and engaging fans and followers. He designed and teaches social media advertising at LDS Business College. He has helped grow sales, and has a belief that yes, you CAN measure social! Jesse has been featured as one of 10 entrepreneurs to follow on Twitter (next to Biz Stone and Ev Williams, founders of Twitter) by Entrepreneur magazine. Jesse has written 9 books on the topic of social media marketing and development, including Google+ Marketing For Dummies and Facebook All In One For Dummies, and eats, lives, and drinks social media with a personal combined presence of over 600,000 followers on his personal social profiles.

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