Expect Big Things From Google Tomorrow

Google OpenSocialAs I mentioned earlier, I think the MySpace launch is way bigger than just MySpace.  Watch carefully tomorrow.  There have been several announcements at Google that hint that you may just see Orkut go live tomorrow as well.  From the Release Notes for the latest version of OpenSocial (0.7), under Orkut container update:

 “Close for gadget whitelist submission Feb 5”

I’m not quite sure what this fully means, other than it looks like things are finishing up for Orkut tomorrow.  Also, today Google released a blog post, of which they stated:

The best news is that, based on numerous discussions with both app developers as well as container sites, we believe OpenSocial 0.7 has all the necessary pieces to launch OpenSocial apps to users at scale. In fact, both hi5 and orkut will be using OpenSocial 0.7 for their upcoming user-facing launches.

On the mailing list today (just 6 hours ago), an Orkut developer stated:

We haven’t pushed v0.7 yet, but we’re planning to do it soon.  In the
meantime, use feature=”opensocial-0.6″ and I’ll post when v0.7 is

It’s looking like 0.7 is soon to go live “soon”, and will more than likely with it, make it very possible for sites like Orkut who have been in testing for so long to go live with it (rather than just a developer sandbox like it has now).  MySpace itself will release in a sandbox for about a month on it (I just got word MySpace has officially launched to developers).  Is Orkut getting ready to do a one-up on MySpace tomorrow?

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Jesse Stay has been a pioneer in the space of social media marketing since before it was called "social media marketing". Originally a software developer, Jesse built a tool called SocialToo.com which helped brands like Pepsi, Brittany Spears, and MC Hammer grow their social media presence, and before he knew it brands were coming to him for help to grow their presence in very unique ways. His tool was featured on almost every tech blog and even mainstream news sites like New York Times, Techcrunch, and Mashable. Jesse also spent a brief period working FOR Facebook, Inc., helping them to build out their documentation to help companies integrate Facebook Connect into their websites and mobile apps. Jesse took his skills and helped the LDS Church kick off most of its social media programs. While there he helped launch the award-winning "I'm a Mormon" marketing campaign with global reach worldwide in the millions of views and followers. Jesse established new global programs at the Church to further grow its reach amongst both members and non-members of the Church, working with every department of the Church, also including entities like the Mormon Tabernacle Choir and Brigham Young University. He also helped the Church navigate its voice and presence during the Mitt Romney Presidential campaign due to the significant attention the Church was getting at the time. He established the social media advertising techniques and strategies employed at Deseret Digital Media growing over 20 million fans across their news properties in just 6 months, and was featured on AdWeek for his success. As founder and Principal of Stay N Alive, Jesse has developed very unique techniques in social media advertising to help organizations grow presences, within months on minimal budgets, into hundreds of thousands of highly relevant and engaging fans and followers. He designed and teaches social media advertising at LDS Business College. He has helped grow sales, and has a belief that yes, you CAN measure social! Jesse has been featured as one of 10 entrepreneurs to follow on Twitter (next to Biz Stone and Ev Williams, founders of Twitter) by Entrepreneur magazine. Jesse has written 9 books on the topic of social media marketing and development, including Google+ Marketing For Dummies and Facebook All In One For Dummies, and eats, lives, and drinks social media with a personal combined presence of over 600,000 followers on his personal social profiles.

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