New Wave of Citizen Journalism on Twitter

Are you in Utah? Do you like getting the latest news, as it happens? Do you like giving back to society?

Well I may have something for you. I’d like to announce the new Twitter Bot, “SLCNews”. The way it works is if you see news happening in your area, you generally can report the news much faster than a News reporter who has to get to the scene. Citizens are usually the first reporters on the scene of a major event, yet the reporters always get the credit. With this Twitter bot, if you see news happening in your area, report it by direct messaging the Twitter user slc news, followed by a short amount of text describing the event happening. All people following the user slcnews will then get Twitter updates (usually on their cell phones) that share with them the news happening. The idea is if enough people pitch in, your news will be much more on time, much more accurate, and very on the scene. I can see this meshing with Twittergrams, links to Flickr photos, etc. all from your cell phone (on your cell phone, all you have to do to send a message to slcnews is to send a text message to 40404 that says “d slcnews accident on I-80” or whatever the news that is happening).

So if you’re on Twitter and live in Utah, please do your part to the community and follow SLCNews! If you’re not on Twitter yet, please click on the link above and join! If there were ever a reason to join Twitter, this is that reason! If you like this and don’t live in Utah, let me know and maybe I’ll add your city next.

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Jesse Stay has been a pioneer in the space of social media marketing since before it was called "social media marketing". Originally a software developer, Jesse built a tool called which helped brands like Pepsi, Brittany Spears, and MC Hammer grow their social media presence, and before he knew it brands were coming to him for help to grow their presence in very unique ways. His tool was featured on almost every tech blog and even mainstream news sites like New York Times, Techcrunch, and Mashable. Jesse also spent a brief period working FOR Facebook, Inc., helping them to build out their documentation to help companies integrate Facebook Connect into their websites and mobile apps. Jesse took his skills and helped the LDS Church kick off most of its social media programs. While there he helped launch the award-winning "I'm a Mormon" marketing campaign with global reach worldwide in the millions of views and followers. Jesse established new global programs at the Church to further grow its reach amongst both members and non-members of the Church, working with every department of the Church, also including entities like the Mormon Tabernacle Choir and Brigham Young University. He also helped the Church navigate its voice and presence during the Mitt Romney Presidential campaign due to the significant attention the Church was getting at the time. He established the social media advertising techniques and strategies employed at Deseret Digital Media growing over 20 million fans across their news properties in just 6 months, and was featured on AdWeek for his success. As founder and Principal of Stay N Alive, Jesse has developed very unique techniques in social media advertising to help organizations grow presences, within months on minimal budgets, into hundreds of thousands of highly relevant and engaging fans and followers. He designed and teaches social media advertising at LDS Business College. He has helped grow sales, and has a belief that yes, you CAN measure social! Jesse has been featured as one of 10 entrepreneurs to follow on Twitter (next to Biz Stone and Ev Williams, founders of Twitter) by Entrepreneur magazine. Jesse has written 9 books on the topic of social media marketing and development, including Google+ Marketing For Dummies and Facebook All In One For Dummies, and eats, lives, and drinks social media with a personal combined presence of over 600,000 followers on his personal social profiles.

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